X-1R Executives and Customers Participate in the Dubai Automechanika Trade Show

X-1R Executives Harold Ledda, General Manager for the Philippines, Middle East and African Operations, and Radien Ramat, Regional Sales Manager for Middle East, attended the Dubai Automechanika. Held from 1 to 3 May 2018, it is the largest international aftermarket trade show in the Middle East and serves as the central trading link for difficult-to-reach markets in the Middle East and Africa.

Saudi Women Learn Driving from Surprise Instructors. Get Your Tissues Ready

This morning, I drove out for lunch, drove to buy groceries, and drove myself back. Oftentimes, when I don’t feel like driving, I’d take a Grab or Uber car. You see, I take it for granted that I have a choice to drive or not. Until my colleague (thanks, A) sent me this video by Nissan. But first, a bit of background, in case you have not been following this story

Toyota will Win, Uber well…

In a move that is designed to boost the local economy, the ultra-conservative kingdom of Saudi Arabia is finally changing its laws on female drivers and allowing women to drive in the kingdom, thus ending a long-standing policy that, to say the least, cast a very unflattering light on the country’s treatment of the fairer sex. What most reports have failed to mention though, is just how this small step for mankind could dramatically impact the fortunes of the Arabian economy, and perhaps further afield too.